Fortress Increases Search Engine Optimization Services For Plastic Surgeons

Fortress Surgeon Digital Marketing, a cosmetic surgeon electronic marketing agency, introduces an increased SEO solution for plastic surgeons, focusing on on-line exposure, patient interaction, and method development. Lauren's concentrate on ROI and interest for discovering the critical details that transform campaigns from excellent to terrific consist of creating a grand range multivariate test framework utilizing fractional factorial evaluation for comprehending ROI capacity in digital media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and creating a projection technique for forecasting ROI before media financial investment.

A 25-year expert in the medical care marketing and advertising space, Tracey started her occupation as an agency account person for a range of pharma brand names and later on pioneered the advertising and marketing initiative to release a first-of-its kind website in the eyewear and eyecare area.

It was these early examinations that drove Underscore's concentrate on information driven programs and ROI measurement, a fundamental differentiation in the market. She thinks Underscore is the model for just how media and marketing companies should, and will, advance in the future.

While at Underscore, she invested three years showing Internet search engine Marketing at the WSE College in Krakow. Among her faves memories of operating at Underscore was years back, when they figured out how to map Nielsen data to Yahoo's target market base and confirm out ROI from electronic media to retail purchase.