Surgeon Digital Advertising

Fortress Surgeon Digital Marketing, a specialist digital marketing agency, announces a broadened search engine optimization service for cosmetic surgeons, concentrating on online visibility, patient interaction, and technique growth. Lauren's concentrate on ROI and passion for discovering the important details that change campaigns from great to wonderful include developing a grand range multivariate examination structure using fractional factorial evaluation for comprehending ROI possibility in electronic media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and creating an estimate strategy for anticipating ROI prior to media investment.

A 25-year veteran in the health care marketing and advertising room, Tracey began her occupation as a company account person for a selection of pharma brands and later led the advertising initiative to release a first-of-its kind website in the glasses and eyecare space.

It was these very early examinations that drove Underscore's concentrate on information driven programs and ROI dimension, an essential differentiation in the sector. She thinks Underscore is the design for how media and advertising and marketing companies should, and will, evolve in the future.

While at Underscore, she invested 3 years educating Online search engine Advertising at the WSE University in Krakow. Among her favorites memories of operating at Underscore was years ago, when they determined exactly how to map Nielsen data to Yahoo's target market base and show out ROI from digital media to retail purchase.